Cavallo Launches New AI-powered Profit Max Platform Capabilities to Optimize Margins and Fuel Sustainable Growth for Distributors

Grand Rapids, MI, July 23, 2025 – Cavallo, the leader in AI-driven Profit Maximization for distributors, manufacturers, and product-centric brands, today announced new groundbreaking capabilities for its Profit Max Platform. Built with Cavallo’s distributor-focused Science of Profit approach, this industry-first platform provides distributors with tailored profitability solutions and actionable insights. Designed to simplify complexity, Profit Max Platform uses purpose-built AI to optimize margins, enhance efficiency, and capitalize on growth opportunities.

“Launching Profit Max Platform marks an exciting new chapter of innovation for Cavallo as we fill the gaps left by traditional ERP and BI tools to maximize profitability and uncover growth opportunities,” said Mike Biwer, CEO of Cavallo. “Built for distributors, by distributors, Profit Max Platform supports our mission to help distributors become more profitable, more competitive, and more valuable.”

Cavallo’s AVA AI technology translates ERP data into clear profit-driving actions tailored specifically for distributors. As a plug-and-profit solution, it eliminates complexity through its pre-configured capabilities, allowing distributors to go live in days, not months. By delivering actionable insights for distributors, Cavallo’s Profit Max Platform moves beyond traditional BI tools, providing the clarity and guidance to drive maximum margins and profitable growth.

Profit Max Platform provides distributors with the following capabilities:

• Customer Intelligence: Identifies churn risks, segments customer profitability, and delivers daily actions to protect high-value accounts and reduce revenue loss. It alerts distributors to at-risk customers for targeted retention strategies and growth-driving cross-sell and up-sell insights.
• Margin Intelligence:Provides clear insights into which items and customers drive profitability and why. It instantly prioritizes margin opportunities, uncovers margin shifts, and identifies high-impact actions giving teams a clear path to improve profitability. It also helps distributors shift from reactive to proactive through smarter decision-making based on real-world scenario modeling to predict the impact of pricing, product and volume adjustments.
• Product Intelligence: This provides clear visibility into product performance by classifying items by value and trends with segmentation and sales analytics. High-margin products are prioritized to identify cross-selling opportunities and promotion ideas for top-performing items. It also pinpoints low-performing SKUs for pricing adjustments or discontinuation to minimize margin drains.

Guided by the Science of Profit

Cavallo’s Science of Profit methodology combines deep distribution expertise, responsible AI, and purpose-built algorithms to deliver actionable insights that help distributors identify hidden profit opportunities, streamline operations, and maximize profitability.

About Cavallo

Cavallo is the leader in AI-driven Profit Maximization for distributors, manufacturers, and product-centric brands. Our platform integrates seamlessly with leading ERP systems to ensure flawless order execution and deliver real-time, actionable insights that optimize revenue and margin. With advanced workflows and intelligent analytics, Cavallo empowers businesses to boost customer retention, align cross-functional teams, and scale profitability with confidence. Learn more at www.cavallo.com.